Wilhelm and Friends is an independent leather goods label I founded and developed as a fully self-directed, one-woman brand.

​

The brand centres on a minimal and timeless aesthetic, expressed through clean lines and a cohesive palette of warm, earthy tones. The collection spans lifestyle products, including travel accessories, bags, and home objects, designed with a focus on longevity, functionality, and refined simplicity. Each piece reflects an intention to create objects that feel considered, enduring, and quietly distinctive.

​

I led every stage of the process, from initial concept and prototyping through to production, photography, and the development of marketing materials. Alongside product design, I defined the visual identity of the brand, ensuring a cohesive expression across product, imagery, and communication.